The most expensive product decision is the wrong one

Identify where your product experience breaks down and what to prioritise, with our 5 day Mini Audit intervention.
Start your Mini Audit now

Trusted by

Butter logoCertn logoMarTrust logo
Butter logoCertn logoMarTrust logo

The real cost of figuring it out

The real cost isn’t just money. It’s the time your team spend building the wrong thingwhilst your competitors gain a market advantage.

Our Mini Audit intervention is designed to stop that cycle in just 5 days and
provide you with impartial clarity to help you move forward faster.
Every $1 invested in UX yields an average 
return of $100
That’s an ROI of 9,900%

UX/HCD spend can have very high modelled ROI
Forrester stat as cited by Forbes
88% of users are less likely to return to a website or app after a bad user experience

Poor UX is a leading cause of customer abandonment

Amazon Web Services
Toptal UX research summaries
Design focused companies outperform industry benchmarks by up to 228% over a 10 year period

Design-led companies significantly outperform competitors

McKinsey & Company
(McKinsey Design Index)
35% average conversion rate increase from better checkout design

UX audits identify and prioritise specific friction that depress conversion then quantify upside
Baynard Institute

Turn product pain-points
 into direct and measurable action

Your pain
As a team we waste so much time and money trying to guess what to fix. Our innovation ultimately stalls and we end up not doing anything because our backlog can't keep up with our outdated roadmap".
Measurable action
We provide you with three clear recommendations, for what to fix first, based on your customers’ direct and relatable feedback.
Your pain
Our app is launch ready, but we haven’t even 
tested it with our customers.
Measurable action
We gather real customer insights so you know how your product will perform, making launch less stressful and more predictable.
Your pain
We know we need AI but don’t know how or 
where to start integrating it.
Measurable action
We help you work out where AI is relevant based on your customers requirements, 
rather than on trends or buzzwords.
Your pain
We are losing sales in our shopping cart and our customers are either stalling their purchase 
decisions or just not buying.
Measurable action
We make your customer experience consistent, compliant and relevant by applying UX industry 
best practices with our heuristic analysis.

Introducing the Mini Audit

Replace costly assumptions with clarity in 5 days
Before the Mini Audit:
Uncertainty about what to rebuild or optimise
Multiple hypotheses, no clear priority
UX/UI confusion
Engineering effort without full confidence
Ongoing internal debates instead of decisions
Your product has lost either its identity, purpose, value proposition, USP- or all of these
After the Mini Audit:
Clear diagnosis
Identified root causes of friction
Prioritised action plan
Explicit clarity on what to focus on
Executive-ready alignment
Three recommendations for how to move forward

What’s included in the Mini Audit

Our Mini Audit is a focused 5 day intervention where we do all the heavy lifting for you
01
Application Call

This is a no obligation 

30 min call.

At the very least you will walk away with a clear idea of what your next steps will be from an impartial perspective.
02
Kickoff

If you’re the right fit, we’ll start with an introductory kick-off workshop. Then we’ll recruit 3 real test users—yes, your actual customers.

We’ll also review your competitive landscape to validate whether your USP and Product Market Fit is still current.
03
The Audit

Our intervention will help you identify where a critical customer journey is flawed, based on real customer data that we uncover.

We’ll also factor in UX and UI heuristics and how AI could improve your customer experience.
04
Recommendations

You’ll receive 3 clear, actionable recommendations for how to proceed, a video playback walkthrough and a chance to debrief with us.

We’ll also provide you with Figma mock-ups to show you what’s possible.
05
Next Steps

You'll receive a mini report that will pinpoint optimisation opportunities and practical next steps. How you proceed is your call.

Either deliver in-house, with us, or a partner of your choosing.

When to start a Mini Audit

Turn pain-points into direct and measurable action
This is for you if:
You are debating a rebuild or major re-design
You are committing significant engineering budget
Your roadmap priorities are under pressure
You need independent clarity before allocating resources
Your user adoption isn’t where you need it to be
This isn’t for you if your project is:
Large-scale quantitative research
Full visual re-design projects
Multi-month discovery engagements

Real results, real impact

Here’s what our customers say
Andrew McLeod
CEO, Certn

“Within weeks of implementing their recommendations, we saw a measurable lift: higher engagement rates, reduced drop-off, and more customers getting value from the product right away. What I love about the Mini Audit approach is how practical it is — they don’t just throw ideas at you, they show you exactly where the experience is broken and how to fix it.”

Jenny Millar
CEO, Untapped-Pricing

“BeTheLeap helped us begin triaging the next wave of UX interventions for testing. The pricing trials delivered a step change in Contribution Profit, with an expected c.$5m incremental annual upside”.

Damian McKenna
Co-Founder, Emodo

“I didn’t just get a step in a project completed… what I got was a set of folks that would go and change the way we design, change the way we build, and think and test going forward and that is so invaluable to me.”

Stuart Gregory
CEO, Martrust, Marcura Group

“BeTheLeap worked with us to deliver something better than we’d imagined. Over 25,000 seafarers are now using the new account, with adoption growing daily. We’ve seen higher NPS, stronger engagement from shipping companies, and faster rollouts — all thanks to the speed, flexibility, and clarity BeTheLeap brought.”

“Think of this as a rapid, laser-focused intervention, that includes targeted user conversation that help you prioritise and action immediately.”

Rob Hamblen
ex IBM iX Creative Director UX, Product Design Director AJ&Smart, Snr Design Manager Qualcomm Inc.

FAQs

How much does the Mini Audit cost?
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The Mini Audit costs just 4,997€ and is a fully customised five-day engagement. We tailor your five days with us to give you the best possible output that will help you move forward faster.

How do I convince my CEO to invest in the Mini Audit when we're cutting costs?
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Frame UX as cost savings, not new spending.
Calculate your current waste: Monthly ad spend × Bounce rate = Money lost

A $25,000 UX audit that reduces bounce rate from 65% to 45% saves $8,000/month in wasted ad spend—a 32% monthly ROI that compounds indefinitely

Is this a workshop or a consulting engagement?
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No. The Mini Audit is a hands-on diagnostic, not a workshop. We independently review your product, observe real user behaviour, and deliver clear recommendations — so your team doesn’t need to prepare materials or attend multiple sessions.

Who is the Mini Audit best suited for?
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The Mini Audit works best for product teams with live traffic who suspect UX friction but lack clear evidence.We typically work with startups, scale-ups, and internal product teams who need clarity before their next sprint, roadmap decision, or redesign.

Can you help if we’re already mid-project?
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Yes — this is one of the most common reasons teams book a Mini Audit. It’s often used as a course-correction to validate priorities, uncover missed friction, or regain confidence before continuing development.

Is this an in-person engagement?
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As much as we love to be there with you in-person, this is a remote engagement.